Hater Bar
Even though the Toronto Raptors were having their best season in franchise history, they continued to receive hate on social media from all the haters. We then decided to take their tweets and turn them into custom snickers bars and sent them back, so they could eat their words #EATYOURWORDS.
Recognition
Communication Arts – 2018
Silver – 2018 Epica: Confectionery & Snacks
Bronze - 2018 Epica: Social Networks
Silver - 2018 ADCC: Direct
Merit -2018 ADCC: Social Media
Bronze - 2020 Atomic Engagement
Strategy Award -2018
Silver - 2018 Canadian Marketing Award: Direct - Best in Collateral
Bronze - 2018 Canadian Marketing Award: Direct - Social Media
Merit - 2018 Canadian Marketing Award: Direct - Best in Direct
Silver - 2018 Shopper Innovation: Targeting
Applied Arts Award: Direct Mail- 2018
Applied Arts Award: Digital/Social- 2018
Media